Branding ~ UI/UX Design ~ Art Direction ~ Print Design
Brand identity system, promotional materials, social media posts, and digital products created for Metafest. The multiple logos, the bright color palette, and the “Meta” layering techniques are utilized in the branding to represent the diverse and free spirit of the festival.
Team: Mo Labban
Metafest is a dynamic music festival that celebrates and takes inspiration from the local. Metafest travels the world, adapting to its host city and fostering unique experiences. Its inclusive community brings together people from all backgrounds. The festival and its brand identity adapts to its location, featuring musicians local to the host city, as well as food and drinks from local vendors.
(on the day of the event)
(after the event)